Transforming drone intelligence.
SkyBound is a global innovator in drone data, analysis and operations. We partnered to refresh and modernise the brand, strengthening its mission to deliver greater situational awareness for a safer, more efficient world.
Overview
Through in-depth interviews and a reimagined brand strategy, we built a brand rooted in technical precision and authority. SkyBound is defined by altitude – from earth to airspace, from insight to action. This is the act of going SkyBound. The journey from ground to sky became the foundation of our key brand expression: lift. Not just where we operate, but how we rise above – revealing new perspectives, new possibilities, and an ever-expanding reach from above.
Working alongside SkyBound’s internal design team – who had created the logo and defined the colour palette – we drew inspiration from the logo’s form to shape the brand’s core visual language. A flexible system of layered forms replicate the rotational spin of drone propellers and the sense of directional lift as we go SkyBound.
