Creative strategy and design
 
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Launching Formula E’s
largest brand partnership

Sector
Motorsport

Disciplines
CGI / Art direction / Imagery

 

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The Result

A suite of assets to celebrate the partnership between Renesas and Mahindra Formula E:
- CGI animation
- Print collateral
- Imagery for press, internal and external marketing campaigns

The Competitive Edge

The compelling CGI made their vision of the ‘foremost sponsor in Formula E’ become a reality.

 

 

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Pangaea was tasked with creating still and moving imagery for the unveiling of a new partnership between technology giant Renesas and Mahindra's Formula E racing team. 

As well as art directing shots of the car, we created a series of images to best show off the new team partner for any collateral that they might need.

 
 

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