Championing the Mahindra brand on a global platform through Formula E

Building on the solid foundations laid in the inaugural Formula E season, Pangaea provided Mahindra Racing with a full service of design solutions for their entry in the all-electric racing series.

Our support was not only consumer facing, crafting the complete look and feel of the team to engage fans and promote the Mahindra brand, but also on a strategic and commercial level.

In this way, Pangaea  also worked with Mahindra Racing to design their sales materials and bespoke presentations targeting commercial partnerships to drive revenue to the team.